Aotearoa Humanity Project: Crowdsourced Storytelling

The ACCIDENT COMPENSATION CORPORATION in New Zealand from Australia region had released this tender for Notice of Information (Advance Notice) (NOI) for Advanced Notice Aotearoa Humanity Project: Crowdsourced Storytelling. Open Date: Tuesday, 4 April 2023 2:00 PM (Pacific/Auckland UTC+12:00) Close Date: Friday, 21 April 2023 5:00 PM (Pacific/Auckland UTC+12:00) Tender Type: Notice of Information (Advance Notice) (NOI) Tender Coverage: Sole Agency Regions: Auckland Bay of Plenty Canterbury Chatham Islands Gisborne Hawke's Bay Manawatu-Wanganui Marlborough Nelson Northland Otago Southland Taranaki Tasman Waikato Wellington West Coast Required Pre-qualifications: None Overview: Upcoming Request for Proposals: Aotearoa Humanity Project: Crowdsourced Storytelling ACC is seeking to engage a partner to manage a crowd sourced, digital storytelling campaign for promoting kindness, empathy and compassion, the “Aotearoa Humanity Project” and intends to issue a Request for Proposals in the next few weeks. The campaign is anticipated to last at least two years and will use stories to demonstrate behaviours related to protective factors for healthy relationships, in order to normalize these behaviours. ACC’s evaluation findings show meaningful changes in audience attitudes and behaviours. Our research also shows the campaign provides a safe place for people to express themselves, have positive contact with others and grow positive feelings towards people who are different from them. ACC wants to: • Leverage and grow the existing fan base to draw a national audience while maintaining a strong focus on diversity in particular including high engagement with Māori and Pasifika populations. • Use storytelling to build kindness, empathy and caring towards others, engaging New Zealanders to share personal and meaningful stories of themselves. • Provide a place to connect up with others. • Role model and create a safe space to be vulnerable. • Continue the sharing and diffusion of ideas on resilience and community action. • Encourage New Zealanders to be affirming and supportive towards each other. Services: • Campaign strategy and planning. • Campaign overview, direction management and reporting. • Campaign evaluation. • Produce an agreed number of video, photo, and text stories of safe, healthy and respectful stories per month. • Develop insights through analysis of feedback and comments. ________________________________________ Please look out for the RFP in your GETS notifications. ________________________________________ published on 05 Apr 2023. The tender expired on 21 Apr 2023. This tender is sourced from Official Website and is eligible for suppliers interested in IT services: consulting, software development, Internet and support. Interested bidders can obtain further information including complete bid documents or ways to participate by registering on Tender Impulse and referencing via Tender Impulse ID 2986195.